Over the past eleven years, I’ve helped millions of people answer those questions and travel more for less with time tested and proven tips and advice. By using this website, you can spend less time searching the Internet and being overwhelmed with information and more time doing the one thing you want to do: travel more.
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What’s still missing from Ohio public library websites?
Recently, at my place of work, we decided to do a broad survey of Ohio’s public library websites for some basic functionality and features.…
Make your website’s search less painful for your users
If your library’s website doesn’t have a search field at all, this post isn’t for you. Your site has way…
A simple idea for personalizing your patrons’ experience
If you’ve been paying any attention to digital marketing trends, then you already know that one of the next big…
The Librarian’s Nitty-Gritty Guide to Content Marketing
I’m happy to announce that my new book, The Librarian’s Nitty-Gritty Guide to Content Marketing, is now available for pre-order from…
Measuring is easy, but the questions are hard
If you’re in charge of your library’s social media and/or content marketing, then you already know that measuring your work isn’t all that hard.…
Tell me your worst trouble spot right now
It’s still pretty much a new(ish) year, and I’m interested in addressing even more topics that would interest you, the…
5 tools to ease your font headaches
Fonts are complicated. I won’t pretend that I’m anything like an expert, because I can barely differentiate between a typeface and…
Absolutely honest tool tells you if you need a better headline
There’s a heck of a lot of information out there about how important it is to have a good headline…